Technology

[Tribune] Comment bien promouvoir son appli mobile?

Chaque mois, Philippe Leclercq, d’Ad4Screen, décrypte les problématiques auxquelles tout marketeur, qui se lance dans le mobile, doit faire face. Pour ce premier rendez-vous, il dévoile cinq moyens efficaces de promouvoir une application mobile.

Statistics suggest Super Bowl 49 has kicked off a boom in 4K TV sales

When we look back on this year’s Super Bowl, we might see the spark that ignited a boom in sales of 4K TVs—at least in the U.S. market. Nevermind that the Super Bowl isn’t being broadcast in 4K (maybe next … Continue reading

Music streaming services

Streaming music services have killed piracy in Norway

A new report from the IFPI indicates that music piracy has all but been eliminated in Norway, thanks to digital streaming — but the associated financial trends are terrible for everyone in the music industry who isn’t Taylor Swift or … Continue reading

Twitter investit dans le marketing mobile et la vidéo sur mobile

Les utilisateurs du réseau social peuvent désormais capturer, éditer et mettre en ligne sur Twitter des vidéos de 30 secondes, sans passer par une application tierce comme Vine.

AMD headquarters

AMD’s next-gen CPU leak: 14nm, simultaneous multithreading, and DDR4 support

New rumors are starting to surface regarding AMD’s upcoming Zen architecture. Will 14nm technology, DDR4 support, and a new multi-threading model give AMD the ammunition it needs to reinvent its own processors?

Germanium-tin laser

New germanium-tin laser could replace copper wire for data transfers

A new germanium-tin laser could be used to speed data transfers within CPUs and integrate more easily with existing manufacturing processes — if certain problems with temperature can be resolved.

This Dropcam alternative promises not to eat your bandwidth

Security camera startup SpotCam is adding a new feature that promises to be a huge bandwidth saver. The new “Sleep Mode” lets users stop recording and transmitting video during scheduled periods of time, while still looking out for motion or … Continue reading

BWDS978 bridgestone snow school-hero

5 top tech cars for living through the blizzard

All-wheel drive is a important. Heated rear seats are nice. You must get snow tires.

Xbox One

Xbox One catching up to PS4, but the numbers don’t add up

Microsoft announced that it sold 6.6 million Xbox consoles over the holidays — much more than the leading PS4 — but the numbers aren’t necessarily what they seem.

Windows 10 promo shot featuring variety of devices

Windows 10 preview: A glimpse of our desktop future

With its latest preview release, Microsoft has finally taken the covers off many of the new features in Windows 10. They point the way to a very different desktop experience than either Windows 7 or Windows 8.