Technology

The Fogo smart flashlight is a survivalist’s dream tool

After turning heads and bagging multiple accolades at CES in January, the Fogo flashlight is now trying to charm the Kickstarter community into loosening its purse strings to the tune of $125,000. According to Fogo Digital, the company behind the … Continue reading

Dropcam competitor Simplicam adds new features to its cloud camera

ArcSoft’s Simplicam showed itself to be a worthy challenger to Dropcam when we compared three of the leading home-monitoring cameras in November. This was due in no small measure to its ability to detect human faces. The Fremont, California-based company … Continue reading

Glass

Glass-coated sulfur particles could improve battery life by 1,000 percent

Lithium-sulfur batteries can offer 10 times the capacity of lithium-ion, but they aren’t very stable. Researchers from US Riverside are on track to solve that problem by coating the sulfur in glass.

Samsung-Feature

New Galaxy S6 benchmarks show Samsung beating its rivals — including Apple

Samsung’s Galaxy S6 is already turning heads, but how does the SoC platform? Does 14nm give Samsung a serious edge?

Dell Venue 8

ET deals: Dell Venue 8 7000 Android tablet with keyboard and folio for $449

If you’re in the market for a small tablet with some substantial horsepower under the hood, take a look at the Venue 8 7000 from Dell. It made PC Mag’s best of CES 2015 list earlier this year, and it’s … Continue reading

Volvo XC90 2016 PR left profile

The 10 best new tech cars to watch in 2015

2015 is the year of the refined, downsized SUV/crossover. The small SUV is now the largest market category, surpassing midsized sedams.

Psychologie et impact des couleurs en email marketing

La couleur a un impact sur la perception et l’efficacité des campagnes d’emailing. On peut d’ailleurs parler dans ce cas de psychologie des couleurs, compte tenu de leurs effets sur le taux de délivrabilité et plus globalement sur le destinataire.

Stingray2

Court filing: Stingray devices can disrupt local cell phone use

A recently unearthed court filing shows that the FBI is aware that stingray devices can disrupt cell phone service — but was that information accurately conveyed the the FCC or judges?

Élection Personnalité Marketing de l’année : Olivier Dubost (3/10)

Chaque jour, cette semaine, vous allez découvrir l’un des dix professionnels en lice pour l’élection de la Personnalité Marketing de l’année. Aujourd’hui, suivez le parcours d’Olivier Dubost, Brasseries Kronenbourg. Rendez-vous le 9 mars pour commencer à voter !

Le selfie, un levier marketing décliné à l’infini

Nouvelle star des réseaux sociaux, le selfie est un excellent support marketing pour les marques soucieuses d’engager et de mieux connaître leurs consommateurs.