Why have consumers spent $1 million on Vessyl, an absurd calorie-counting cup?

The Vessyl calorie-counting cup is probably the most ridiculous, unnecessary gadget I’ve seen demoed in all my years as a tech journalist—yet somehow, inexplicably, the company behind it has just announced that it’s surpassed $1 million in pre-order sales. I have to ask why? What makes this $99 product so compelling that more than 10,000